Know what I hate? I hate it when my book covers don’t match. Turns out I hate it even more when MY book covers don’t match.
I thought maybe some of you hate that too, so the following has been in the works a while.
What am I talking about?
Orbit came out with this cover for The Black Prism: rugged dude, dangerous, looks good. But the continuation to this, replicating that feel for the next few books, didn’t work so well… so when it came time to release the trade paperback edition, Orbit went to this. Now THIS is great. Light, magic, and a hooded man. (A hooded man? Well, looks like I’m destined for hooded men. C’est la vie.)
So check this out… if you match up all the paperbacks, they look like this.
Some people can just let something like that go. I, sadly, am not one of those people.
So I started talking with Orbit. Orbit is amazing. They really bend over backward to make cool stuff happen for fans and authors. They were totally willing to redesign and resize things from the trade paperback to look awesome on a hardcover. (Thanks, Orbit!) They are also, however, owned by a much larger conglomerate. A conglomerate that has rules.
So here’s what I can’t do: get a design, print out a bunch of covers at a professional printer, and send them to you at cost. I can’t sell them AT ALL… unless I buy the rights to the design, which would run me $12,000. Printing costs, over another $1,000; shipping, over another $1,000. (It’s $6.80/cover just to cover the cost of printing, shipping, and packaging the cover so it doesn’t get destroyed in the mail–without counting labor of redesign for the larger size or my assistant to pack them, track them, and go to the post office to send them.)
I love y’all, but I am so done with eating Ramen. And trying to just cover my costs at that rate would look like a huge cash grab because I simply don’t have the economies of scale that a publisher has. I want those of you who bought in hardcover early to get something nice, but it has to work for all of us, whether a lot of you are interested in getting that cover, or only a few.
But… Clever Brent is clever.
Since I’d never intended to make money on getting these to you, how about… we call it a promotional deal? We could do contests and stuff? And give them away free?
So. Orbit worked up the design—thanks Lauren and Alex and team! And I got some professionally printed on my own. Now, giveaways!
HOW DO I GET ME MY SHINY NEW COVER, WKS!!!!?
1) Book Tours. If you come to a signing I do, I’ll have a small number of these with me. Ask me if you want one. Covers are challenging to bring without denting, but I’ll do my best.
2) Skill Giveaways. Like a Limerick Contest, coming tomorrow! (What? Writing limericks is totally a skill!) Or our upcoming Halloween Photobomb Contest.
3) Other Giveaways, including random drawings for FB and Goodreads followers. (To be announced soon.) Pretty much, any time I do a giveaway, I’ll have the cover be an option until I run out.
4) Last, I’m opening a small Web Store soon. If you buy a hardcover of The Black Prism, I can sign it, and I’ll throw in the new cover for free. (More details to come!)
These, however, are the only ways you can get this cover for now.
So I probably should have given this up, but just look at this line up:
Ah, doesn’t it make you feel better inside?